ITN International Deploys 500 Nokia Mobile Phones, the Largest Ever Delivery of NFC to U.S. Tradeshows

Over 25,000 attendees used BCARD NFC credentials to interact with Nokia NFC mobile phones. This enabled Greenbuild 2008 Exhibitors and Attendees to wirelessly exchange information and access data in real time.

Boston, MA (PRWEB) November 23, 2008 -- ITN International, Inc., provider of registration services and information exchange tools for trade shows and events, today completed the largest ever deployment of NFC mobile technology in the U.S. tradeshow and event market. Of the 800 exhibitors that relied on ITN lead management solutions, 500 utilized Nokia NFC phones to wirelessly scan NFC enabled BCARD credentials, collect qualified inquiries and conduct surveys. More than 150,000 NFC transactions occurred over three days, allowing customers and suppliers to conduct business quickly, effectively and securely.

"Launching our Touch 'N Go Event Solutions™ on the Nokia 6212 classic NFC phones has finally allowed us to provide a completely integrated NFC mobile lead retrieval product to exhibitors at tradeshows and events. It won't be long until many applications will be available for attendees to download over the air before or during an event. Attendees will be able to download coupons and special invitation tickets onto their own NFC phones. They will be able to use their own NFC phones to touch hotspots on posters that will instantly launch brand or product messaging and facilitate social networking.

Touch 'N Go poster hotspots can initiate customized, targeted messaging such as videos and brochures and can initiate applications that enable the exchange of contact information and deliver preloaded cash value or prize points to the phone. Thanks to NFC phones, ITN will revolutionize the way the events industry works today. Our successful deployment at Greenbuild further solidifies our position as the recognized leader in wireless and NFC technology for the tradeshow industry", said Ivan Lazarev, President of ITN International, Inc.